Dr. Jacob P. M

• Mathew Jacob (2016) A study on Attrition among Insurance Agents in Chennai city Paper presented at Vaidakthya, “Trends and Challenges in Enterprise Management” on Naipunnya Business School, 20th May, 2016 (pp 1-6).


• Feby. A. & Mathew Jacob (2016) “Brand Perception towards Mother’s Rice in Ernakulam District” Paper presented at Vaidakthya, “Trends and Challenges in Enterprise Management” on Naipunnya Business School, 20th May, 2016 (pp 1-6).


• A. R. S. Pillai, & Mathew Jacob (2016) “A Study on Customer Satisfaction towards Back Water Tourism in Alleppey” Paper presented at Vaidakthya, “Trends and Challenges in Enterprise Management” on Naipunnya Business School, 20th May, 2016 (pp 7-11).


• Dhaya A. & Mathew Jacob (2016) “A Study on Emotional Intelligence and its Effect on Employee Performance at KLF Nirmal Industries Private Ltd. Paper presented at Vaidakthya, “Trends and Challenges in Enterprise Management” on Naipunnya Business School, 20th May, 2016 (pp 28-33).


• J. Davis & Mathew Jacob (2016) “Stress and its Impact on Job Performance of Nurses at LF Hospital & Research Centre, Vaidakthya “Trends and Challenges in Enterprise Management” on Naipunnya Business School, 20th May, 2016 (pp 122-127).


• Jithin Benedict, Sini P. K, & Mathew Jacob (2016), “A Study on the Perception of Online Shoppers towards Luxury Products” “Trends and Challenges in Enterprise Management” on Naipunnya Business School, 20th May, 2016 (pp 83-90). Mathew Jacob (2010) “Internet Addiction and relationships formed on Internet among University students” Karunya Journal of Research, Volume 2, Issue 1, January 2010. ISSN-0974-7214.


• Mathew Jacob, Benedict Jithin. (2015), Motorola case study Erudition, The Albertian Journal of Management Vol.10 (1), 25-34. ISSN: 0973-7839.


• Mathew Jacob & Benedict Jithin (2015) “An exploratory study on the Prevalence of Road Rage in Cochin City. International Journal of Commerce and Management Research (PIJCMR), Vol.1 (1), 105-110.ISSN:2321-3604.


• Mathew Jacob, Anandanatarajan and Srivastava Sheela (2014), “Good Governance through Social networking” published by ICBO IFEM-2014, CHENNAI


• Mathew Jacob, Anandanatarajan and Srivastava Sheela (2014), “Advertising through Social Networks- Prospects and Problems” published by Adaikalamatha Institute of Management, Thanjavur ISSN 2250-1940


• Mathew Jacob, Anandanatarajan and Srivastava Sheela (2014), “Social networking among HR professionals” published by Sree Narayana Gurukulam college of Engineering, Ernakulam ISBN 978-93-82338-84-0


• Mathew Jacob, Anandanatarajan and Srivastava Sheela (2013), “The use of Social networking sites for Disaster Management” published by Noorul Islam University ISSN No 0973-3957


• Mathew Jacob, Anandanatarajan and Srivastava Sheela (2013), “Homeschooling through Social networking sites” published by Pioneer institute of Professional studies, Indore ISSN-0974-8954-SHODH


• Mathew Jacob, Anandanatarajan and Srivastava Sheela (2013), “The role of Social networking among HR Professionals” published by R B institute of Management studies, Ahmedabad ISSN No.2321-869


• Mathew Jacob, Anandanatarajan and Srivastava Sheela (2013), “The latest trend in online marketing Advertising through Social Networks- Prospects and Problems” published by Sinhgad College of Engineering, Department of Management studies ISBN 978-93-80258-20-1


• Mathew Jacob, Anandanatarajan and Srivastava Sheela (2013), “Social networking - a boon for tourism” published by Prestige Institute of Management, Gwalior ISBN:978-93-82951-49-0


• Mathew Jacob, Anandanatarajan and Srivastava Sheela (2013), “Job satisfaction and online Social networking” published by Department of Business Administration, Annamalai University, Chidambaram, Tamilnadu


• Mathew Jacob, Anandanatarajan and Srivastava Sheela (2013) “Social networking sites a boon to the entrepreneur published by The Gandhigram Rural institute Deemed university, Dindigul, Tamilnadu ISSN: 2231-4911


• Mathew Jacob, Anandanatarajan, and Srivastava Sheela (2013), “Social networking sites for HR recruitment” published by Carmel college, Pathanamthitta, Kerala ISSN 0968-4690), Vol.1 (2), January, 2014


• Mathew Jacob, Anandanatarajan and Srivastava Sheela (2013), “The effect of social networking in office on Job satisfaction and Job performance, Holy Grace Academy of Management Studies, Mala, Thrissur, Kerala ISSN:0975-3427


• Mathew Jacob, Anandanatarajan and Srivastava Sheela (2013) “The role of social networking sites for pre-employment screening, Holy Grace Academy of Management studies, Mala, Thrissur, Kerala ISSN:0975-3427


• Mathew Jacob, Anandanatarajan and Srivastava Sheela (2013) “ Role of social networking in financial investment services” presented at the National Seminar on ‘Innovations and strategic business practices in India’, on October 15th and 16th, 2014 ISBN 978-93-82338-27-7.


• Mathew Jacob and Anandanatarajan (2012) “Job satisfaction and Online Social networking” published in Theoretical Perspectives of Management Policies, Bonfring, 2012. ISBN 978-93-82338-13-0.


• Mathew Jacob, Anandanatarajan and Srivastava Sheela (2012) “A study on online Social Networking & relationships among University students in Thailand” published by Holy Grace Management Review ISSN No. 0975-3427.


• Srivastava Sheela and Mathew Jacob (2012) A comparative study on product differentiation and diverse marketing strategies adopted by ICICI, HDFC and AXIS Bank, Faculty of Management studies, BHU, ISBN 978-93-820-62-73-8.


• Mathew Jacob, Anandanatarajan and Srivastava Sheela (2013), “A study examining the role of Spiritual leadership in Organizations” Velammal College of Engineering and Technology, Madurai, TN ISBN:978-81-925487-9-1


• Mathew Jacob & Salomi Cheruvathur (2018), “Biblical Principles for Management from the New Testament of the Bible” Paper presented at Vaidakthya, “Contemporary Business Environment: Changes and Challenges” at Naipunnya Business School, 20th February, 2018 (pp 54-57) ISBN: 978-93-5291-027-4


• Mathew Jacob & Jithin Benedict (2017) A study on Customer Satisfaction towards, Online taxi Services Benedict Paper presented at Vaidakthya, “Recent Trends in E-Business: Opportunities and Challenges”” on Naipunnya Business School, 20th May, 2017 (pp 15-17) ISBN: 978-93-5268-538-7.


• Mathew Jacob, Benedict Jithin. (2017), “A study on Consumer’s attitude towards Mobile advertisements” Erudition, The Albertian Journal of Management Vol.11 (1), 7-13. ISSN: 0973-7839.


• Mathew Jacob, Grace Benny & Sebastian P. (2017), Indianisms in English Language, The Albertian Journal of Management Vol.11 (1), 42-46. ISSN: 0973-7839.

Prof. Sabu Varghese

• Varghese, S., & G, Hari Sundar. (2017). The effect of Psychological Contract Breach on Turnover Intention: A conceptual study with Ethical Climate as the moderator. Vaidakthya'17 (pp. 57-59). Koratty: Naipunnya Institute of Management and Information Technology.


• Sunny T, R., Raj D., P., & Varghese, S. (2016, September). Strategic study on quality of work life among railway loco workers - a study with reference to loco employees of Ernakulam, Kerala. Intercontinental Journal of Human Resource Research Review, 4(4).


• Varghese, S., & G, Hari Sundar. (2016, May). An analysis of Corporate Social Responsibility expenditure of Indian companies in the light of new CSR legislation. Vaidakthya '16 (pp. 77-82). Koratty: Naipunnya Institute of Management and Information Technology.


• Varghese, S., & G, Hari Sundar. (2016, July). Reassessing the effect of Psychological Contract Breach on corruption with ethical adherence and behavioral integrity as moderators: A conceptual study. International Journal of Commerce and Management Research, 171-176.


• Sabu. V. Nijo. V. (2015), Antecedents of employee engagement and its effect on Employee satisfaction, Erudition, The Albertian Journal of Management Vol.9 (2), 25-34. ISSN: 0973-7839. P. K. Joseph, M. Rai and G. Joseph, "A Study on the Impact of Self Help Groups (SHGs) on the Financial, Emotional and Socio Political Empowerment of Women in Kerala: A Case Study of Welfare Services, Ernakulam.," in 6th International Research Conference on Entrepreneurship, Mumbai, 2012.

Prof. Nijo Varghese

• Varghese, N., & G, H. S. (2017). Influence of Online Visual Merchandising Cues on Purchase Intention. Vaidakthya’17 - Recent Trends in E-Business: Opportunities and Challenges (pp. 60-62). Pongam:Naipunnya Business School.


• Varghese, N., & G, H. S. (2017). Impact of E-satisfaction on e-WOM Intention: Moderating Effect of Desire for Online Social Interaction. Emerging Paradigms in Business: Marketing and HR Perspectives (pp. 75-85). Kochi: CUSAT.


• Varghese, N. (2016, November). Influence of Store Ambience and Merchandising on Customer Loyalty in Food Retailing. Gurukulam Journal of Management Research, 4(1), 18-24.


• Varghese, N. (2016, May) Elements of E-tailing Trust and its Effect on Online Purchase Intention Vaidakthya'16 - National Conference on Trends and Challenges in Enterprise Management (Proceedings), ISBN 978-93-5265-481-9, 12-17.


• Varghese, N. (2016, May) Role of Packaging on Impulse Buying of Packaged Food Products. Vaidakthya'16 - National Conference on Trends and Challenges in Enterprise Management (Proceedings), ISBN 978-93-5265-481-9, 72-76.


• Varghese, N. (2015, July). Antecedents of Employee Engagement and its Effect on Employee Satisfaction. Erudition - The Albertian Journal of Management ISSN 0973-7839, Volume 9, Issue 2, 25-34.

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Naipunnya Institute Of Management And Information Technology
Pongam,Koratty Thrissur, Kerala Pin: 680308
Venue : Nivedika (Main Block Seminar Hall) NIMIT
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